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How Gen AI is Giving Comms Teams a Strategic Seat in the C-Suite
Amanda Coffee, founder of Coffee Communications, discusses how generative AI is rewriting the rules for a PR playbook that centers on trust and credibility with earned media.
CommsToday - News Team
Trending Stories
AI & Technology
Data Fluency is the New Credibility Standard as Audiences Learn to Question AI Content
AI & Technology
As AI Hype Levels-Off in 2026, Comms Leaders Revisit the Foundations of Strategic Messaging
AI & Technology
Enterprise AI Gains Traction When Internal Comms Leads with Impact
AI & Technology
Stability, Safety, and Security is the Internal Comms Framework for AI Adoption
Leadership
'AI Startup' Pitches Fall Flat as Media Interest Shifts Toward Evidence and Outcomes
latest stories
Data Fluency is the New Credibility Standard as Audiences Learn to Question AI Content
As AI Hype Levels-Off in 2026, Comms Leaders Revisit the Foundations of Strategic Messaging
The Future of PR Looks More Fractional, Flexible, and Human
Enterprise AI Gains Traction When Internal Comms Leads with Impact
How Gen AI is Giving Comms Teams a Strategic Seat in the C-Suite
Stability, Safety, and Security is the Internal Comms Framework for AI Adoption
corporate strategy
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McKinsey Says CFOs Are Adopting 'Downside Protection' Playbooks in Their 2026 Budgets
CFOs are adopting a conservative 'downside protection' strategy for 2026 budgets in response to widespread economic and geopolitical uncertainty.
CommsToday - News Team
Paramount's RTO Mandate Sees 600 Employees Head for the Exits
Top HR Advisory Firm Shares New Blueprint to Fix Your Broken Onboarding
U.S. Bank Frames ESG as Core Business, Backs It Up with Billions
ai & technology
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As AI Hype Levels-Off in 2026, Comms Leaders Revisit the Foundations of Strategic Messaging
The Future of PR Looks More Fractional, Flexible, and Human
Enterprise AI Gains Traction When Internal Comms Leads with Impact
How Gen AI is Giving Comms Teams a Strategic Seat in the C-Suite
Stability, Safety, and Security is the Internal Comms Framework for AI Adoption
Data Fluency is the New Credibility Standard as Audiences Learn to Question AI Content
Talan Tyminski, Senior Vice President at The Mach 1 Group, explains why data is becoming the trust anchor for communications teams navigating AI-generated content, deepfake threats, and rising audience skepticism.
CommsToday - News Team
Leadership
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Comms Leaders Find Their Edge By Translating, Not Broadcasting, Complex Information
Natasha Bethea Goodwin, VP of Membership at the Information Technology Industry Council, on converting complex policy expertise into actionable narratives.
CommsToday - News Team
'AI Startup' Pitches Fall Flat as Media Interest Shifts Toward Evidence and Outcomes
Brands Invest In 'Unscalable' Human Experiences To Build Loyalty Amid AI Craze
2026 Content Reset Takes Hold As Platforms Reward Expression Over AI-Generated Work
Re-Writing the Crisis Playbook Through the Power of the 'Deliberate Pause'
Platforms
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Marketers Can't Quit Walled Gardens Despite Brand Suitability Fears
YouTube's Pre-Upload 'Checks' Tool Now Scans for Guideline Violations
Google Walks Back Exec's Comments on AI Bypassing Search
LinkedIn Drops Playbook to Boost Newsletter Growth
Broadcast-AV Convergence Brings Strategic Imperative for Modern Enterprise Comms
Broadcast-AV convergence is redefining corporate comms. Matt Morgan of Ross Video discusses ROI, reliability, and why human expertise trumps AI hype.
CommsToday - News Team
industry news
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Instagram Kills Hybrid Work, Orders US Staff Back to Office Full-Time
Instagram is mandating a full five-day-a-week return to the office for its US-based staff, starting February 2, 2026.
CommsToday - News Team
New Study Exposes Where Hybrid Work Falls Short, Making Employee Engagement a Nightmare
Meta Overcomes FTC Antitrust Challenge, as Judge Rules Social Media Moves Too Fast Too Rein
Brandlive Aims to Make Corporate Video a 'Must-See' Event with Four New Products
Starbucks’ Record Sales Clash With Barista Strike As Employee Comms Break Down
most popular
Data Fluency is the New Credibility Standard as Audiences Learn to Question AI Content
As AI Hype Levels-Off in 2026, Comms Leaders Revisit the Foundations of Strategic Messaging
The Future of PR Looks More Fractional, Flexible, and Human
Enterprise AI Gains Traction When Internal Comms Leads with Impact
How Gen AI is Giving Comms Teams a Strategic Seat in the C-Suite
Stability, Safety, and Security is the Internal Comms Framework for AI Adoption
Comms Leaders Find Their Edge By Translating, Not Broadcasting, Complex Information
'AI Startup' Pitches Fall Flat as Media Interest Shifts Toward Evidence and Outcomes
